Permission Email MarketingYou've asked for your customers' email addresses in the hopes of marketing to them via email (and that's a great start) - but what do you do now? How do you send sales and offers without ending up in someone's trash, or worse, being blacklisted from your service provider altogether? How will you know who opens the email, what the bounce rate is, and which emails are discarded and never opened? With so many variables, email marketing sometimes seems like a shot in the dark. We can help. Working in partnership with Constant Contact, we either assist our clients in setting up an email marketing campaign they can manage or else we'll manage it for them. Our proven techniques in subject line construction, copy-writing and graphic design, create irresistible messages that beg opening. Our partnership with Constant Contact provides a detailed tracking program that allows us to truly manage and guide our clients' email marketing campaigns in an informed and active way. The goal is not just to send emails with fingers crossed, but to generate a strong response based on all the right message components and strategic information obtained. Once these elements are in place, permission email marketing will not be a shot in the dark, but a much needed shot in the arm for the business who knows how to ask for the sale. |

